Welcome
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Gamification: Does it always work as a motivational tool?
We might not realise it, but gamification is all around us. The market is saturated with gamified apps designed to do everything from improving health and wellbeing to keeping track of household chores, helping your children learn to read, and tracking your newborn’s sleeping habits. While these apps cover a diverse range of topics, they… Read more
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People watching people
The idea of our digital lives being used for surveillance is something that fascinates me. I think it would be fair to say we are all aware the information we give online can be used by marketing companies to target their advertising towards our interests. In other words, they are surveilling us. We are likely… Read more
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Laura writes 